Merkpositionering

Zilveren Kruis

Campagne

Zilveren Kruis zet shotjes zonnebrandcréme op de kaart van cafés en restaurants.

Omdat 28% van de huidverbrandingen op het terras gebeurt, maken we bescherming eenvoudig: Shotjes Zonnebrandcrème die je gewoon meebestelt met je drankje.

Oplossing

“Drie Mojito’s en een shotje zonnebrand­créme alstublieft”

Net als elk populair drankmerk promoten we onze shotjes via verschillende kanalen in de horeca, zoals bierviltjes, boomerangkaarten, posters en meer.

Facts & figures

EARNED MEDIA

1.2 M

AANTAL SMEERBEURTEN

969.167

GOOGLE ZOEKRESULTATEN OP HUIDKANKER

0 %

TOP-OF-MIND AWARENESS

0 %

Resultaten

De cafés en de media maakten het ‘hot’.

De promotie door cafés en restaurants zorgde voor een buzz die de media niet kon missen. Steeds meer restaurants sluiten zich aan en geven zonnebrandcrème een vaste plek op het menu in de strijd tegen huidkanker.

What are you looking for?

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1.

A campaign

Discover how an intriguing campaign can help you meet your goals.

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2.

A brand journey

Build a new brand? Or breathe new life into an existing brand?

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3.

A job or work placement

Discover the opportunities we have at Natwerk.

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4.

Inspiration

Want to find out what Natwerk has lined up?

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1.

Find out more about your approach

Then you need to talk to our Head of Strategy.

mail jens@natwerk.nl

get in touch with jens

2.

Brainstorm about opportunities

Why not try our CEO Reinier. He’s seen pretty much everything.

mail reinier@natwerk.nl

get in touch with reinier

3.

An estimation or plan of approach

Ömer would love to help you.

mail omer@natwerk.nl

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4.

Something else

Just send us an email.

mail omer@natwerk.nl

get in touch with ömer

1.

More about working together

Try our CEO Reinier, he forms all kind of partnerships.

mail reinier@natwerk.nl

get in touch with reinier

2.

Exploring our vision on brands

Then you need to talk to our Head of Strategy.

mail jens@natwerk.nl

get in touch with jens

3.

An estimate or plan of approach

Ömer would love to help you.

mail omer@natwerk.nl

get in touch with ömer

4.

Something else

Just send us an email.

mail omer@natwerk.nl

get in touch with ömer

1.

Vacancies

Take a look at our current vacancies or email your resume and motivation.

mail info@natwerk.nl

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2.

Send an e-mail to a colleague

Every week we change the button to a random colleague. Good luck!

mail info@natwerk.nl

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3.

Why Natwerk

Our CEO Reinier will tell you all about it.

mail reinier@natwerk.nl

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4.

Our work

Take a look at our cases or send us an email.

mail info@natwerk.nl

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1.

Creative

One of our creatives is happy to help you

mail info@natwerk.nl

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2.

Strategic

You need to talk to our Head of Strategy Jens.

mail jens@natwerk.nl

get in touch with jens

3.

Production

Talk to one of our producers Linda, she did a lot of Natwerk productions.

mail linda@natwerk.nl

get in touch with linda

4.

Entrepreneurship

For entrepreneurship and Natwerk, there is only one person you need to talk to: our CEO Reinier.

mail reinier@natwerk.nl

get in touch with reinier