How you are and what you do, that’s what really counts. But what do you have to do to be more than just an image on a timeline or a nicely produced video? How do you create buzz and appreciation within the culture of your target audience? Our way to go at Natwerk is to do something usual but applied in a total new way. That’s what we call ‘not normal’ and it forms the basis on which we build brand preference, proof for our promises and how we help other businesses grow.
Natwerk creates controversial solutions of our client’s problems - and build campaigns that just keep the target group talking. Such as unexpected activations and products like energy generated shopping doors. But we also offer surprising services and span-new brands. Every solution needs to be absurdly remarkable, simple as well as fitting the brand and the company. That takes a lot. Like proper research, culture knowledge, uncomfortable truths, existing insides, enterprising spirits and unbridled creativity. But it mainly takes courage. Going right when the rest is going left. Only then we can take big steps and your brand will be noticed. And not normal will results in absurdly effective.